Sales & operations workflows
Steadframe
I founded Steadframe to help business teams organise recurring sales and operations work. My role connects business development and team coordination with practical workflow design.
My contribution
Make recurring work easier to manage.
- Led five collaborators across business development, content strategy and outreach alongside product development.
- Developed workflows for relevant-company research, personalised outreach drafts and follow-up preparation, applied within Dema Stil’s B2B sales process.
- Used Lean and Toyota Production System principles to break recurring tasks into clearer steps.
- Developed integrations with production (MES), warehouse (WMS) and quality (QMS) systems to support connected operational information.
- 5
- Collaborators led
- Sales
- Research, outreach & follow-up workflows
- 3
- Production, warehouse & quality integrations

Further context & approach
Applied at Dema Stil
Dema Stil uses Steadframe for lead research, personalised outreach drafts and follow-up preparation. These workflows support preparation for real B2B conversations.
Product evidence
The images below come from the public Steadframe demo. Its example companies and messages are fictional; the screens are product demonstrations.
