Stefan Simonov
Business student. Founder. Always curious.Madrid, Spain / From North Macedonia

I’m Stefan. I improve processes, lead teams and develop business opportunities.

Entrepreneurial and hands-on, with a track record of turning ideas into action. Across operations, sales, consulting and ventures of my own.

Operations & Sales at Dema StilFounder at SteadframeBBA at IE University

Portrait of Stefan Simonov
Stefan SimonovMAD / SKP

A few places I’ve
put my energy

The things I’ve been working on

Work, projects
& a few firsts.

Businesses, ideas and university life. Each chapter opens the full story.

07chapters
01 / My ventureMarch 2026 – Present
Steadframe logosteadframe

Founder & Developer

Steadframe

Founded Steadframe, an AI platform for business workflows, and led five collaborators across business development, content and outreach. Developed connections to production, warehouse and quality systems.

5
Collaborators led
3
Connected systems: production, warehouse & quality
Lean / TPS
Process improvement approach
Process automation / Systems integrationOpen story
stead
frame↗
COMPANY KNOWLEDGE
A WORKFLOW, MADE USEFUL.
A real Steadframe workflowProduct screenshot / demo placeholder
IMAGE / 01
02 / Operations & commercial leadershipJune 2022 – Present
Dema Stil logo

Lean Operations, Sales Management & Process Improvement

Dema Stil

Improved design and manufacturing efficiency by 20%, led an eight-person business-development team, and built in-house systems for business planning and production.

20%
Design & manufacturing efficiency gain
8
People in the business-development team
ERP + MES
Business planning & production systems

Company featured by the European Investment Bank ↗

Process improvement / Supply-chain coordinationOpen story
Dema
Stil.
On the exhibition floorYour trade-fair or factory photo
IMAGE / 02
03 / Consulting internshipJanuary – July 2024
Adbtrasemisa AdBlue logo

Consulting Internship · IEU Strategy Lab

Adbtrasemisa
AdBlue

Led the strategy for a shift from distribution to manufacturing: researched and selected a factory location, presented recommendations, and helped implement positioning and growth strategy.

1
Factory location selected through research
Jan–Jul 2024
Consulting engagement
Growth strategy
Positioning, clients & suppliers
Operations strategy / Supplier selectionOpen story
Research.
Recommend.
Present.
From research to recommendationYour presentation or project document
IMAGE / 03
04 / IE UniversityDuring my time at IE
Student Government logo

Committee Member & President Candidate

Student
Government

Led student-engagement and content initiatives, contributed to athletics and academic resources, and represented students as a committee member and presidential candidate.

Committee
Athletics & sports
Candidate
Student Government president
Student voice
Engagement & academic resources
Project coordination / Stakeholder communicationOpen story
STUDENT
GOVERNMENT
Life on campusYour Student Government photograph
IMAGE / 04
05 / Past ventureApril 2024 – July 2025
ExpoMastery logo

Founder

ExpoMastery

Founded a real-time exhibition-analytics venture and led product development, business planning and partnerships to help exhibitors assess visitor traffic and improve booth performance.

Real-time
Visitor-traffic analytics
Apr 2024–Jul 2025
Venture development
Founder
Product, business plan & partnerships
Performance analytics / Product developmentOpen story
EXPO
MASTERY
A closer look at the exhibitionYour stand photo or early prototype
IMAGE / 05
Different settings. A lot of learning along the way.2020 – Today
The person behind it

I like turning ideas
into something useful.

I’m Stefan, a Macedonian business student based in Madrid. I study at IE University and work across operations, process improvement and sales. I’ve also founded ventures, including Steadframe and ExpoMastery.

What I work on

I improve how work gets done, lead teams and develop customer relationships. Over 6+ years, I’ve led an eight-person business-development team, improved design and manufacturing efficiency by 20%, and managed 200+ client relationships.

How I work

I start by understanding the problem and the people involved. Then I turn that understanding into a clearer process, a useful tool or a practical next step. I enjoy taking responsibility and seeing an idea through. I bring analytical problem-solving, clear communication and good time management to a team, and adapt as priorities change.

Tools I’ve built

Alongside my operations and commercial work, I founded and developed Steadframe, an AI platform for business workflows, and developed Dema Stil’s in-house ERP and MES software for business planning and production. These projects give me another way to put process improvements into practice.

Outside work

I’m a private pilot with 100 flight hours and the founder of IE Pilots Club. At university, I also contribute to Student Government. Flying and community projects give me different ways to learn, organise and bring people together.

My education

IE University

Bachelor in Business Administration
Top 10% in class · Expected July 2027
Madrid, Spain

University of Amsterdam

Bachelor in Economics & Business Management
International Business · June 2026
EU grant & scholarship recipient
Amsterdam, Netherlands

For a closer look

Experience at a glance.

Roles, dates, and the original CVs.
Open any role for the full story.

  1. March 2026 – PresentSteadframeFounder & Developer
  2. June 2022 – PresentDema StilLean Operations, Sales Management & Process Improvement
  3. January – July 2024Adbtrasemisa AdBlueConsulting Internship · IEU Strategy Lab
  4. During my time at IEStudent GovernmentCommittee Member & President Candidate
  5. April 2024 – July 2025ExpoMasteryFounder
  6. June 2020 – November 2022ProGuidesPlayer Manager & Strategy (Intrapreneur)
  7. Founded October 2024IE Pilots ClubFounder & President
Based in MadridOpen to internships in operations, supply chain, logistics, process improvement & salesEligible for an IE University internship agreement

The details, too.

The skills, interests and experiences behind the work.

Tools & technical skills

Microsoft Office: 10+ years of experience with Excel, Word and PowerPoint.

  • Excel, including macros; Microsoft Access.
  • Python scripting, SQL and Minitab.
  • ERP, MES, WMS and QMS systems and integrations.
  • Lean, Kaizen and the Toyota Production System (TPS).
  • Data analysis, process improvement, supply-chain coordination and AI automation.

Languages

  • MacedonianNative
  • EnglishBilingual proficiency
  • SerbianFull professional proficiency
  • BulgarianFull professional proficiency
  • CroatianFull professional proficiency
  • SpanishIntermediate
  • GermanLimited working proficiency

Entrepreneurship & leadership

Digital and Green Entrepreneurship
The Entrepreneurship Support Agency for the Republic of North Macedonia & UACS.

Completed a comprehensive entrepreneurship course alongside 30 other like-minded participants, focused on developing young entrepreneurs.

IE University

Student Government committee member and president candidate; club founder and president. Student engagement, content strategy, academic resources and university representation.

Equity trading & investing

Researching markets, forecasting, and applying fundamental and technical analysis across two portfolios.

2Portfolios
80%Year-on-year performance

Aviation

Private Pilot License · 100 flight hours.
Founder & President of IE Pilots Club.

A closer look / 01

Connecting better processes
with customer relationships.

How I connect operations and sales at Dema Stil, with Steadframe as one of the tools I’ve developed to support that work.

Steadframe / Product walkthroughA closer look at the product, coming soon.

A short recording will show Steadframe supporting a business workflow, with a clear explanation of my contribution. The story above is available to explore now.

Inside the work / 02

The thinking behind
the finished work.

Open a preview to see the purpose and structure of each work sample. Original documents will be added as they become available to share.

Strategy into a recommendation

Adbtrasemisa AdBlue · IEU Strategy Lab

  1. Market and competitor research
  2. Factory-location and operations analysis
  3. Positioning and growth recommendations
Outline preview · Original slides coming soon

Selected a factory location through research and presented strategy recommendations linking market analysis, operations, clients and suppliers.

Explore the consulting project ↗

From exhibition to opportunity

Dema Stil · International exhibitions

  1. Exhibition preparation and positioning
  2. Customer conversations and account development
  3. Coordination with the wider sales operation
Outline preview · Exhibition plan coming soon

Led an eight-person business-development team, coordinated industry exhibitions and coached sales colleagues, connecting customer conversations to account management.

Explore my operations & sales work ↗

A process worth improving

Steadframe · A tool for business workflows

  1. Understand the recurring business task
  2. Develop an AI-assisted workflow
  3. Review outputs in the business context
Outline preview · Walkthrough coming soon

Developed Steadframe to support business workflows and led five collaborators across business development, content and outreach. The platform connects production, warehouse and quality systems.

Follow the project ↑

An idea for better exhibitions

ExpoMastery · Early product development

  1. Visitor traffic and booth performance
  2. Product concept and business plan
  3. Partnership development
Outline preview · Product concept coming soon

Founded the venture and led product development, business planning and partnerships around real-time visitor analytics and stand optimisation.

Explore the venture ↗
Away from the desk / 03

Places that shaped
how I work.

Operations, customer relationships and aviation. Different settings for improving processes, coordinating people and learning by doing.

01 / Exhibitions

In the room.

Exhibition photograph coming soon.

International trade fairs put the product and the customer in the same room. At Dema Stil, I coordinated industry exhibitions and coached sales colleagues as part of leading an eight-person business-development team.

02 / Operations

Close to the process.

Factory photograph coming soon.

I improved product-category strategy and addressed supply-chain issues, supported by the in-house ERP and MES software I developed for business planning and production.

03 / Aviation

A different perspective.

Aviation photograph coming soon.

With a private pilot licence and 100 flight hours, flying is an interest I also bring into university life through IE Pilots Club.

At IE / 04

More than my degree.

Business Administration, student representation and an aviation community. Different ways of taking an active part in university life.

Community

IE Pilots Club

Founded the club in October 2024 and lead it as President, developing the team through officer recruitment for events, logistics and partnerships.

Read the club story ↗
Representation

Student Government

Spearheaded student-engagement and content initiatives, contributed to academic resources and athletics, and stood as a presidential candidate.

Read my contribution ↗
Applied learning

IEU Strategy Lab

Researched and selected a factory location, presented market and operations recommendations, and helped implement positioning and growth strategy for Adbtrasemisa AdBlue.

Read the client project ↗
Other perspectives / 05

From people
I’ve worked with.

Recommendations coming soon

A space for colleagues, collaborators and mentors to share their perspective on working with me.

The next chapter

Open to internships in operations, process improvement, supply chain, logistics and sales.

Say hello.

The full story